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May 13, 2014

The MC Hammer Guide to Bigcommerce vs Shopify

The great debates never get old: Ford vs. Chevy.  Mac vs. PC.  Boxers vs. briefs. And if you're an eCommerce nut like I am: Bigcommerce...
March 26, 2014

The Case for Bootstrapping Your Business

These days, it's very fashionable to have a business "funded" by an investor or venture capital firm.  While this kind of funding is most prevalent...
February 24, 2014

How I Nearly Botched My Business Sale

"Are you still interested in buying the business?" The potential buyer had been grappling over the weekend with a few troubling issues he'd discovered in...
January 22, 2014

How People Judge You Based on the Emails You Write

Forget about spinning articles and directory listings.  If you want to effectively market your business online, you need to become an expert at networking with...
December 17, 2013

TrollingMotors.net Auction Follow-Up

A month ago I announced I was selling my eCommerce site, TrollingMotors.net.  In rather unorthodox form, I shared all of the financials, offered a 5%...
November 14, 2013

How to Sell a Business: The Open-Book Sale of My $600K Store (With Complete Financials)

I'm selling one of my stores, TrollingMotors.net, and will be using a radically different approach. Instead of keeping the details private, I'll be sharing all...
November 3, 2013

Email Marketing Challenge, My Book & Great Recent Content

I don't normally write update posts, but I had a number of news items I wanted to share.  Specifically, I wanted to update you on...
October 17, 2013

How to Read a Balance Sheet (The Non-Boring Version)

Today I'll be (hopefully) demystifying how to read a balance sheet, a potentially confusing beast for those unfamiliar with it. First off, what is a...
September 30, 2013

Understanding (and Mastering) the Income Statement Format

The income statement seems straightforward enough: revenue at the top, expenses in the middle and profit at the bottom, right? Sadly, the good old profit-and-loss...
September 9, 2013

The New Google Keyword Planner: What You Need to Know

Sadly, Google's infamous Keyword Tool is no more.  It was recently replaced by the new (although not necessarily improved) Google Keyword Planner.  Why the switch,...
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